How many times do you say ”We” on your website? With self-centered copy you have less chance to build trust with your audience. Watch this tutorial to learn how to turn self-centered copy into customer-centered.
Get my book ”FROM READS TO LEADS” for more copywriting tips, examples, and exercises — https://www.readstoleads.com/
Every week I share my ideas and tips on content marketing with writers, B2B marketers, and business owners.
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LET’S CONNECT ON INSTAGRAM: https://www.instagram.com/fromreadstoleads/
Voice of the Customer research: https://youtu.be/lDKXpjLCVHY
More copywriting tutorials:
Links to the websites I’ve mentioned: